About How I Built This: The Unexpected Paths to Success from the World’s Most Inspiring Entrepreneurs
Great ideas often come from a simple spark: A soccer player on the New Zealand national team notices all the unused wool his country produces and figures out a way to turn them into shoes (Allbirds). A former Buddhist monk decides the very best way to spread his mindfulness teachings is by launching an app (Headspace). A sandwich cart vendor finds a way to reuse leftover pita bread and turns it into a multimillion-dollar business (Stacy’s Pita Chips).
Award-winning journalist and NPR host Guy Raz has interviewed more than 200 highly successful entrepreneurs to uncover amazing true stories like these. In How I Built This, he shares tips for every entrepreneur’s journey: from the early days of formulating your idea, to raising money and recruiting employees, to fending off competitors, to finally paying yourself a real salary. This is a must-read for anyone who has ever dreamed of starting their own business or wondered how trailblazing entrepreneurs made their own dreams a reality.
About Guy Raz
Guy Raz is an acclaimed radio and podcast personality and creator of the popular podcasts “How I Built This,” and “TED Radio Hour,” which have found a consistent home on the top charts. “How I Built This” is a podcast about the greatest innovators, entrepreneurs, and idealists, and the stories behind the move- ments they built. Guy is also the creator of NPR’s first-ever podcast for kids, “Wow in the World” as well as Spotify’s “The Rewind” and Luminary’s “Wisdom From The Top.” His shows are heard by more than 19 million people each month around the world. “How I Built This” and “TED Radio Hour” have been named top podcasts by Apple Podcasts, and Inc. Magazine has called “How I Built This” “the best podcast to take on the New Year.”
- Publisher : Mariner Books (September 15, 2020)
- Language : English
- Hardcover : 320 pages
- ISBN-10 : 0358216761
- ISBN-13 : 978-0358216766
- Item Weight : 1.05 pounds
- Dimensions : 6 x 1.17 x 9 inches